E-Commerce Specialist

Professional with 1-2 years of experience.

Key Responsibilities

• Build and update product pages in Shopify (or similar platforms), ensuring alignment with brand guidelines and usability best practices.

• Upload and manage digital assets, including product images and promotional banners.

• Assist with the launch of new collections or campaigns by updating landing pages, featured products, and promotional content.

• Support variant setup, product refinements, and add-on configurations.

• Conduct basic frontend QA testing to ensure product and content accuracy before go-live.

• Coordinate with cross-functional teams to collect missing product information or visual assets.

• Help maintain inventory accuracy and perform routine backend updates

Autonomy & Decision-Making

Thrives with clear direction and task-based ownership. Can independently manage day-to-day updates and product uploads but requires oversight for strategic planning, automation setup, or large-scale site changes.

Tools & Skills

Basic knowledge of eCommerce platforms like Shopify or WooCommerce + Familiar with catalog management, digital asset handling, and frontend QA + Comfortable with image editing tools like Canva or Photoshop + Awareness of basic SEO practices + Understands inventory/order systems at a foundational level.

Ideal For

• Brands looking for hands-on support with product page execution, catalog updates, and merchandising basics.

• E-commerce teams that need a reliable, detail-focused specialist with a strong execution mindset and a desire to grow in the digital retail space.

Professional with 2-5 years of experience.

Key Responsibilities

• Manage and optimize product listings, including images, descriptions, metadata, tags, and categorization for improved visibility and performance.

• Oversee product and collection launches, coordinating content updates and merchandising strategies.

• Monitor key performance indicators such as traffic, sales, conversion rates, and customer retention; provide actionable insights based on analysis.

• Plan and implement basic A/B tests and CRO tactics to improve the user experience and boost conversion rates.

• Conduct QA testing for new site features, layout changes, or content before deployment.

• Collaborate with marketing, customer support, and fulfillment teams to ensure alignment across all touchpoints.

• Supervise and support junior eCommerce assistants and CX team members to maintain quality and consistency.

Autonomy & Decision-Making

Highly independent with a strong sense of ownership over performance-driven initiatives. Comfortable prioritizing projects, identifying optimization opportunities, and making tactical decisions. May still need guidance for full-site redesigns, advanced automation, or high-level strategy.

Tools & Skills

Proficient in eCommerce platforms (Shopify, WooCommerce, etc.) + Solid understanding of conversion rate optimization and SEO best practices + Able to interpret and act on sales and traffic reports + Familiar with metadata strategy and product taxonomy + Competent in basic HTML/CSS edits + Strong analytical and problem-solving skills + Experience managing cross-functional communication and small teams.

Ideal For

• Brands looking for a performance-driven eCommerce specialist who can own the day-to-day store optimization and drive incremental improvements.

• Teams seeking a mid-level professional who brings both strategic thinking and tactical execution, with experience improving digital retail performance and managing small teams.

Professional with over +5 years of experience.

Key Responsibilities

• Own and drive the overall e-commerce strategy, focusing on sales growth, customer retention, and operational efficiency.

• Lead cross-functional initiatives involving marketing, product, design, and fulfillment teams to align business goals with digital execution.

• Manage a team of eCommerce specialists and customer experience professionals, providing mentorship, guidance, and performance oversight.

• Oversee CRM and retention strategies to improve customer lifetime value and engagement.

• Plan and execute e-commerce initiatives, including marketplace integrations (e.g., Amazon, regional marketplaces).

• Coordinate paid media strategies in alignment with product launches and promotional goals.

• Create and maintain a promotional calendar, ensuring alignment with product launches, campaigns, and seasonal trends.

• Manage budgets related to e-commerce operations, tools, and paid initiatives.

Autonomy & Decision-Making

Operates with full autonomy and ownership over eCommerce goals and team performance. Strong leadership and strategic thinking enable this professional to define long-term roadmaps, allocate resources effectively, and drive high-impact results.

Tools & Skills

Advanced expertise in eCommerce platforms (Shopify, Amazon, marketplaces) + Strong grasp of CRM and customer retention strategies + Data-driven decision-making and KPI analysis + Familiarity with paid media coordination and performance tracking + Budget planning and team management experience + Excellent leadership and cross-functional collaboration skills.

Ideal For

• Established brands seeking a senior leader to own and scale their eCommerce strategy, team, and performance.

• Companies needing a strategic partner to drive digital revenue growth, streamline operations, and lead cross-functional collaboration across teams and platforms.